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A logo design should always be shaped keeping the purpose in mind. An effective logo design is one that can portray the essence of the business in a graphically creative manner. While many businesses are associated with many consumer goods like cosmetics, sports and garments, but there has always been segregation between male and female products. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Masculine logo designs are used in various sports merchandise, bodybuilding gyms, office clothing, and barber shops. On the other hand the more delicate type, feminine logos, are used in various women businesses like hair salons, spas, beauty parlors, cosmetic shops and female garment stores. While many of us would squabble on the discrimination aspect, but having a logo design that is gender specific helps target the audience in a better way. Logo designs with male figure can signify dominance and power while the use of female figures in a logo may portray delicacy and sensitivity. Witness the historic “Girls Vs Boys” rivalry battled out with 30 inspirational male and female logos: |
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Female Logos: | Male Logos: | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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Nice post. From this list, I have to say I like the male side more. God’s Gym and Invisible Agent logos caught my eye.
Modern and Mister Devil logos are quite similar by the way.