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  A graphic designer’s talent is gauged by the graphic designing he does for his own identity. The works that he creates for his own personal use are a basis for determining his creative skills and competence. Graphic designers business cards, logos and web design all exemplify how inventive and resourceful a designer actually is. ...

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  Did you know that graphic designers can earn more doing what they do best? No guys, I’m not talking about doing other jobs or side businesses. I’m referring to the fact that graphic designers can earn more while working in the field of graphic design. Since graphic designers are a specialized lot, they need ...

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  Photography is a marvelous profession to work in. It is as highly entertaining and interesting as the graphic design field. Capturing the precious moments is the essence of taking photographs. The most challenging part is to capture objects travelling at a fast pace. I have featured ...

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  For those of you who have not come through my earlier post on ‘Rebranding cost of famous brands’, here is a preview of what this post is about. A few weeks ago, I did a post that featured the costs of rebranding famous brands like PEPSI, BP and Accenture. I received an overwhelming response, ...

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  Famous brands are not built in a day. They take years of hard-line marketing and promotional efforts to build. The cost of branding famous brands reflects the amount of work included in establishing a corporate name. There is always a certain history attached to prominent brands. ...

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  The advertising world is packed with creative ideas and imaginative advertisement messages. The job of an advertiser is to effectively persuade the target audience into buying a certain product or service. Creative ads are the ones that have the power to sell. But there is a vast difference between generating a TV ad and producing ...

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  Many of you might be quite familiar with crowdsourcing and its revolutionary impact on the graphic design world. Albeit controversial, it has proved to be an enormous success for both clients and graphic designers who are unable to transact on an individual basis. Crowdsourcing serves as a perfect intermediary between clients and graphic ...

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