With every coming year, trends are welcomed in designing fields of fashion, graphics, textile and not to forget, logo designing. Designers’ base their logo designs on these trends taking them to new levels of creativity and craftsmanship. ’09′is expected to bring in lots of variations in design. Many think it will be the year when almost everything will work AND be trendy. Therefore, with so many expectations and predictions, I thought it will be exciting to list the log designing trends for 2009 released by Logo Orange and Logo Lounge. I would love to hear your thoughts on the predicted trends. |
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1 # Classic ModernismSince late 2008, classic modernism is adapted once again. It shows some of the logos which convey the company name and message without portraying or saying much. At times it might seem complicated but designers always try it happily. |
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2 # Typographic LogosTypographic logos can never fade from the designer’s list of desisning elements as they are too attractive to miss. These logos consistently demonstrate definite message of a company with manners and purity. |
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3 # Psychedelic Pop BackgroundsThese logos are believed to be an outcome of a romantic counter culture. Nowadays 1960s psychedelic background patterns are mixed with contemporary shapes to stir mood and emotion in the viewer. |
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4 # Puzzle PatternsAs mostly new designers have no definite designing rules they try using complex vector graphics to intentionally veer away from the rules. These logos might seem appealing but their complexity make you ponder over them for a longer period. |
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5 # ArabesqueCalligraphy makes the soul of a logo echo, especially Arabic calligraphy. With ample of harmony and connectivity, Arabesque logos are always appreciated. The Arabesque solution is the answer to a designer’s desire for uniqueness. |
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6 # PictogramsSometimes we need the logos to be designed like a problem solving process. Strong trend is witnessed towards integrating meaningful icons which have the ability to convey the essential values of the brand, its message and its market position. |
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7 # TactileTactile means relating to touch or invoking the sense of touch and these logos present the material which can be touched. This process is a huge challenge even for the most experienced graphic designers as they have to work with a preferred software which allows them the traditional tasks of cutting, painting and pasting. |
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8 # 80’s GeometryThis trend was introduced in 80’s with the only purpose of capturing viewer’s attention. Monster-like geometrical logos are mostly used by aggressive and self-centered companies to shout in today’s over-saturated market. |
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9 # OrigamiOrigami-based logos are a good choice for corporate monograms. Origami is the Japanese art of folding paper, but the goal is to use small folds and creases to bring about delicate and intricate objects. For such logos designers have to put in lot of effort and time. |
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10 # Street ArtStreet Art brings handmade graphics to mind, with hints of urbanism. When designers want to come up with something original and trendy, they opt for street art which we always find around. |
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You must have enjoyed scanning through these predictions but don’t forget that these trends can be a tricky at times. There are many people who think creativity doesn’t follow any particular path and chasing definite trends can make us loose our clients. Jeff Fisher from LogoMotives is one of such p[eople and this is what he says about the yearly predictions. “When a graphics industry expert proclaims something a current ‘design trend’ it is a ‘breaking news’ message to designers everywhere that the specific ‘trend’ should be avoided from that moment on - rather than followed by a thundering flock of design sheep.” Designers mantra these days is, “design has no rules” and they try coming up with undisciplined but skilful interplay of type, patterns and images. I would like to know how many of you think that logo trends should be avoided and why? |
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Some really beautiful examples of logos here.