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  For those of you who have not come through my earlier post on ‘Rebranding cost of famous brands’, here is a preview of what this post is about. A few weeks ago, I did a post that featured the costs of rebranding famous brands like PEPSI, BP and Accenture. I received an overwhelming response, ...

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  Famous brands are not built in a day. They take years of hard-line marketing and promotional efforts to build. The cost of branding famous brands reflects the amount of work included in establishing a corporate name. There is always a certain history attached to prominent brands. ...

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  The advertising world is packed with creative ideas and imaginative advertisement messages. The job of an advertiser is to effectively persuade the target audience into buying a certain product or service. Creative ads are the ones that have the power to sell. But there is a vast difference between generating a TV ad and producing ...

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  Many of you might be quite familiar with crowdsourcing and its revolutionary impact on the graphic design world. Albeit controversial, it has proved to be an enormous success for both clients and graphic designers who are unable to transact on an individual basis. Crowdsourcing serves as a perfect intermediary between clients and graphic ...

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How much to charge clients is every graphic designers concern. You charge excessively, they might not hire you. You bill them under-par, they might consider you as a cheap designer. For this reason, the perfect fee range should be determined beforehand. There comes in every graphic designer’s mind a question…Are we truly valued and paid? This query ensue a series of questions like ‘How much a graphic designer should be paid?’ and ’On ...

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  Being a graphic designer, 3D technology amazes me the most. Like many gaming fans, I was filled with elation and excitement when NVIDIA first launched its GeForce 3D Vision glasses. The gaming experience provided by the glasses is speechless. It’s almost as if you’re actually in the game. Experiencing reality in gaming has never ...

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    Prize: $350   (Business Cards and Stationery Project)
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    Prize: $307   (Logo, Monogram, or Icon Project)
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